7 Uses for Industrial Automotive Marking Films

Apr 23, 2019 12:53:10 PM

While industrial automotive films can often be inconspicuous—offering weather resistance, UV blocking, and other subtle practical advantages—automotive marking films are meant to be seen.  

Eye-catching, attractive marking films are known for their ability to give a vehicle extra flair and aesthetic appeal, but in reality, there are a ton of diverse uses for this versatile tool in automotive design.  Here are seven ways you can make the most of your marking films:

1) Tasteful Accents

Marking films can create gentle two-tone or accent effects to a paint job by sculpting out highlights and shadows to complement the natural contours of the vehicle.  Simple geometric lines and swoops can give a sleek, sophisticated, or edgy persona to a design. Clean racing stripes are another classic example of less-is-more in automotive marking.

2) Bold Branding

From small and tasteful logos to bright and striking emblems, marking films are a straightforward way to celebrate the brand of your car or the group that owns it.  Manufacturers, monster truck teams, and entrepreneurs alike can easily give their vehicle a clear brand identity with symbols emblazoned on the door, trunk, or hood.

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3) Conceptual Imagery

A theme or concept can contribute a lot to a car’s artistic design.  Roaring flames, thunderbolts, starscapes, and other imagery or textures can redefine the vehicle with ideas connoted by your concept.  Use automotive marking films to give any car icy cool, blazing heat, or laser speed designs.

4) Service Labelling

Emergency vehicles (fire, ambulance, police) and other services can benefit from clear labeling that will catch the eye in legible text.  Automotive films are easier and faster to apply over base paint jobs than layers of stenciled paint text and can be just as durable. Whether it’s for fire marshalls or park rangers, automotive marking films can distinctly display the vehicle’s service or purpose.

5) Functional Decoration

High-impact areas of the car can be more vulnerable to chipping or scratching from incidental abrasions or debris kicked up from the road.  While any shielding might serve in these areas, automotive marking films can be dual-purposed as a decorative, but also a practical way to protect jeopardized areas of the vehicle.

6) Boosted Visibility

Fluorescent or neon automotive marking films are a simple way to increase visibility even when a car is parked and the lights are off.  Placed strategically and subtly like reflectors around corners and natural contour points, these films can either blend into the car’s design or provide artful highlights while also making it more noticeable to others on and off the road.

7) Advertising

A car is like a mobile billboard.  On company vehicles and vehicles dispatched for promotional gigs, it can pay to advertise via marking films.  Phone numbers, websites, and other business info or taglines can be easily applied to the vehicle. If you’ve got a certain feel or imagery associated with your brand, you could even go with a full vehicle wrap that advertises like a full billboard image.

While some of these jobs can also be done with paints, industrial automotive marking films can do them all faster, more easily, and at efficient production costs. Stretch your imagination with automotive marking films to dial up your design and reap the benefits.

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